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Go-to-market teams spend nearly 30% of their time on research and data tasks– time that could be spent engaging with customers and prospects. The problem isn’t a lack of data. It’s too much of it, scattered across sources that are commonly not properly linked – challenges that make research and data tasks more time consuming and often not fully informed. To drive growth, teams need to work from a verified source of truth, enriched with signal and grounded in context. With that foundation, teams are better able to target the right accounts, understand buyer needs, profile the right contacts, and determine how to engage with the right message at the right time.
In this 45-minute session, learn how Dun & Bradstreet is expanding and enhancing the AI capabilities available to customers– in app and through AI connections – to help clients access the D&B Commercial Graph™ faster and more easily. We’ll show how we deliver the verified identity, context, and insight to drive better outcomes across the tools teams already use every day, including leading AI workspaces, as well as through a growing library of custom enterprise-grade skills and agents. We’ll demonstrate how these powerful, newly callable agentic workflows deliver capabilities, improved efficiency, and more scalable workflows.
Session Highlights
Who Should Attend
Sales and marketing leaders and revenue operations teams who want to spend less time on research and data tasks and more time growing revenue.
Meet Our Speakers:
Ben Doob, General Manager at Dun & Bradstreet
Kumar Rathnam, Senior Vice President, Product Management
See how D&B.AI brings verified business identity and context into your go-to-market workflows and the AI workspaces your teams already use.
We hope you enjoy the webinar.
Have questions? Check out the Dun & Bradstreet resources, or reach out to us.
Ben Doob is General Manager of Sales & Marketing Solutions at Dun & Bradstreet, a leading global provider of business-decisioning data and analytics. In this role, Ben is responsible for the strategy, performance and growth of D&B’s Sales & Marketing business, helping clients target and reach the right audiences and power more effective go-to-market.
Ben brings more than two decades of experience spanning data, analytics, market research, consulting and financial services. Prior to joining Dun & Bradstreet, Ben served as Managing Director and Global Head of ISS Market Intelligence at ISS STOXX, where he was responsible for the overall strategy and performance for the ISS MI business. Previously, he held senior leadership roles at Strategic Insight and FactSet. Earlier in his career, he worked at McKinsey & Company and held executive leadership positions at Market Metrics, including Chief Operating Officer and Chief Information Officer.
Ben holds an MBA with Honors from The Wharton School at the University of Pennsylvania and a bachelor's degree in Computer Science and Economics from Williams College.
Kumar Rathnam is a global product and technology executive with over 28 years of experience leading high‑impact product and technology innovation, digital transformation, and data‑driven strategy. As SVP and Global Head of Products for Digital, Sales & Marketing Solutions at Dun & Bradstreet, he leads the end‑to‑end global product vision, roadmap, and execution, including the development of Data for AI and Agentic AI solutions.
Kumar is recognized for developing privacy‑compliant global B2B and consumer data products. His leadership spans across global data, product, and technology strategy, technical innovation, and the scaling of high‑performing cross‑functional teams. Previously, Kumar led Digital Audience product strategy and Digital Solutions Consulting at D&B, advising Fortune 1000 companies on how to leverage data, analytics, and technology to transform their revenue stack for growth. Prior to this, he served as VP of B2B Product and Technology at CBS Interactive, where he oversaw product and engineering for the B2B digital media and marketing business across the U.S., EMEA, and APAC. His earlier leadership roles at CBS Interactive and other software development firms shaped his expertise in data platforms, big data management, AdTech/MarTech ecosystems, and enterprise‑grade digital marketing solutions.
Kumar’s rare blend of deep business and technical expertise gives him a unique ability to both strategize and execute at scale. He holds dual Master’s degrees in Business Administration and Computer Science.
He is a frequent industry speaker at events such as Gartner and ProgIO and a contributor to publications including Adweek, Techfinitive, and MarTech.org.
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